At full stretch: Strong demand has encouraged growth and enticed new firms into the industry

Operators in this industry offer Pilates and yoga instruction to individuals or groups. Yoga and Pilates exercises involve physical exercises designed to develop breathing control, flexibility and core strength. Originally an ancient Indian belief system, yoga has now become part of Britain's mainstream health and fitness sector. The growing popularity of yoga as a gentle and holistic way to exercise, relax and disengage from working life has stimulated demand for industry services and has pushed the industry's activities into mainstream society.Consumers' increasing willingness to spend on health and beauty treatments has kept the industry afloat over the past five more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Threats & Opportunities

  • Rising competition from gyms and leisure centres has limited growth in recent years
  • Small firms have captured a growing share of the market, as consumers seek a more personalised experience
  • Further growth in male participation in yoga is anticipated to benefit the industry
  • Industry Report - Industry Key Buyers Chapter

    The Pilates and Yoga Studios industry is highly fragmented, meaning it has a low level of market share concentration. The nature of the services provided prevent operators from being able to benefit from economies of scale, therefore, while many operators own multiple establishments, no industry players have expanded nationwide. The industry has long been characterised by its low concentration.The majority of organisations participating in the industry are small owner-operated businesses, mainly due to the inherent nature of the products and services provided. There are low barriers to entering the Pilates and Yoga Studios industry, so anyone that is appropriately trained in the field can provide classes as long as they have a client base...purchase to read more.

    Additional Insights for the Pilates & Yoga Studios Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Pilates & Yoga Studios Industry are

  • Ability to attract local support/patronage
  • Access to highly skilled workforce
  • Having a good reputation
  • IBISWorld analysts also discuss how external factors such as Health consciousness and Real household disposable income in the Pilates & Yoga Studios industry impact industry performance..

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    What's in this report

    What is the Pilates & Yoga Studios Industry?

    Facilities in this industry offer Pilates and yoga instruction to individuals or groups. Pilates is a body-conditioning routine designed to build strength and flexibility, while yoga is a physical and spiritual practice focused on breath control, flexibility and strength. Pilates and yoga classes taught at gyms or health clubs are not covered in this industry.

    Industry Products
  • Yoga classes
  • Pilates classes
  • Hybrid classes
  • Merchandise
  • Accreditation and training
  • Industry Activities
  • Providing yoga classes
  • Providing Pilates classes
  • Selling merchandise
  • Pilates and yoga accreditation training
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Health consciousness
  • Real household disposable income
  • Consumer confidence index
  • Sport participation

  • Current Performance
  • Developing strength
  • Increased movement
  • External competition
  • Current concerns
  • Market structure
  • Chart: Revenue Growth

  • Industry Outlook
  • Continued growth
  • Niche markets
  • Market structure and profit
  • Table: Pilates & Yoga Studios Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Pilates & Yoga Studios Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Primary Education
  • General Secondary Education
  • Retirement Homes
  • Consumers

  • Key Selling Industries
  • Clothing Retailing
  • Estate Agents
  • Sound Recording & Music Publishing
  • Sporting Goods Manufacturing

  • Products & Services
  • Yoga classes
  • Pilates classes
  • Accreditation and training
  • Hybrid classes
  • Merchandise
  • Chart: Pilates & Yoga Studios Industry Products and Services Segmentation

  • Demand Determinants
  • Health consciousness
  • Disposable income and consumer confidence
  • Leisure time availability, substitutes and seasons

  • Major Markets
  • People aged between 25 and 44
  • People aged between 45 and 64
  • People aged 24 and under
  • People aged 65 and over
  • Chart: Major Market Segmentation for the Pilates & Yoga Studios Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitWagesPurchasesRentUtilitiesDepreciation and other costs
  • Chart: Cost Structure Benchmarking – Sector vs Pilates & Yoga Studios

  • Basis of Competition
    Internal competitionExternal competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Pilates & Yoga Studios Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Pilates & Yoga Studios Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Pilates & Yoga Studios Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Hatha Yoga
  • A philosophy focusing on the physical aspects of yoga. It is the main form of contemporary yoga in Western countries and it has many derivatives. It is also considered a gentle type of yoga.
  • Yogalates
  • A fitness class that combines both yoga and Pilates techniques.
  • Yogi
  • A practitioner of Yoga.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Pilates & Yoga Studios market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Pilates & Yoga Studios:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Pilates & Yoga Studios market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Pilates & Yoga Studios, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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