Industry Analysis & Industry Trends
The Sporting Goods Manufacturing industry manufactures a wide range of sporting goods, including playground equipment, swimming pools, golf equipment, fishing equipment and fitness equipment. Clothing and footwear manufacturing is excluded from the industry. The industry is extremely sensitive to international trade, with imports satisfying a large share of domestic demand and exports accounting for the bulk of industry revenue.
Over the five-year period through 2016-17, industry revenue is expected to decline at a compound annual rate of 2.9%. Companies operating overseas tend to have lower production costs and therefore have flooded the market with low-cost products. As a result, strong import competition has hindered industry revenue growth... purchase to read more
Industry Report - Industry Key Buyers Chapter
The industry has a low level of market share concentration, with the top four players accounting for less than 5% of industry revenue. No one company is dominant in the industry and the industry is made up of a large number of small operators. In 2016, 87.8% of enterprises employed fewer than 10 people, while only 1.3% of enterprises employed over 100 people. This demonstrates the fragmented nature of the overall industry. In terms of product composition, industry operators tend to focus on niche goods. The lack of major players in the industry is also due to a shift in the manufacturing process, with several companies transferring their operations overseas where the cost of manufacturing is lower.
The largest industry operator has an estimated market share of 2.1%, .. purchase to read more