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Newspaper Publishing in the UK: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Newspaper Publishing Market Research Report | SIC J58.130 | Feb 2017

Backs to the paywall: Surviving operators look for ways to gain revenue from online content

IBISWorld’s Newspaper Publishing market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Associated Newspapers Associated Newspapers market share
News Corporation News Corporation market share
Telegraph Media Group Ltd Telegraph Media Group Ltd market share
Trinity Mirror plc Trinity Mirror plc market share
Industry Statistics & Market Size
Annual Growth 12-17
Annual Growth 17-22
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Industry Threats & Opportunities
  • Despite overall decline, cost-cutting measures are expected to keep many operators profitable
  • The rise of online news and digital advertising has greatly affected revenue
  • Newspapers need to take different approaches to generate revenue from online publishing
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Industry Analysis & Industry Trends

In the past 10 years, the traditional revenue model of UK newspaper publishers has been torn up by falling demand for print media and declines in advertising revenue. The transition from print to digital has been far from seamless and publishers are still adapting to online markets. As a result, digital advertising revenue is only growing at a single-digit rate. Over the five years through 2016-17, industry revenue is expected to decline at a compound annual rate of 4.2% to reach £4.7 billion. In 2016-17, revenue is expected to fall by 1.6%.

The two traditional revenue channels for UK newspaper publishers are print advertising and newspaper sales, both of which have contracted in the past five years... purchase to read more

Industry Report - Industry Investment Chapter

The level of capital intensity in the Newspaper Publishing industry is low. IBISWorld estimates that newspaper publishers spend an average of £18.85 on wages for every £1.00 they invest in equipment. Labour costs are relatively high in the industry because newspapers rely on people for content production, printing, sales and distribution. Firms that have a greater focus on online news distribution require less capital than those that print their own papers. Since more publishers have been moving to outsource printing, capital costs have fallen over the past five years.

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Additional Insights for the Newspaper Publishing Industry

IBISWorld identifies 250 Key Success Factors for a business.The most important for the Newspaper Publishing Industry are

  • Access to a highly skilled workforce
  • Ability to quickly adopt new technology
  • Access to niche markets
  • IBISWorld analysts also discuss how external factors such as Percentage of households with internet access and Business profit in the Newspaper Publishing industry impact industry performance... purchase to read more


    Industry ProductsRelated Reports

    What is the Newspaper Publishing Industry?

    The Newspaper Publishing industry consists of businesses that produce articles to publish in print and digital editions. The industry includes advertising newspapers, but does not cover news agencies (see IBISWorld report J63.910) or anything published fewer than four times a week.

    Industry Products
    Selling digital advertisingSelling print advertisingSelling news
    Industry Activities
    Producing printed and digital newspapersNewsgatheringWriting comment and editorial piecesPublishing advertising newspapers

    Table of Contents
    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Percentage of households with internet access
  • Business profit
  • Consumer confidence index
  • Demand from advertising agencies
  • Producer price index for paper and paperboard
  • Current Performance
  • Outdated advertising
  • Digital operations
  • Backs to the paywall
  • Chart: Revenue Growth
  • Industry Outlook
  • Online revenue
  • Advertising alliance
  • Press cutting
  • Unimpressed with regulation
  • Table: Newspaper Publishing Industry Revenue Outlook
  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Newspaper Publishing Industry Lifecycle vs The Economy
  • Products & Markets
    Supply Chains
  • Key Buying Industries
  • Newsagents & Stationery Stores
  • Advertising Agencies
  • Key Selling Industries
  • Newspaper Printing
  • Paint, Coatings & Printing Ink Manufacturing
  • Paper & Paperboard Manufacturing
  • Products & Services
  • Selling print advertising
  • Selling news
  • Selling digital advertising
  • Other
  • Chart: Newspaper Publishing Industry Products and Services Segmentation
  • Demand Determinants
    Major Markets
  • People aged between 45 and 64 years
  • People aged 65 years and over
  • People aged between 25 and 44 years
  • People aged between 15 and 24 years
  • Chart: Major Market Segmentation for the Newspaper Publishing Industry
  • International Trade
    Business Locations
  • Chart: Business Locations by State
  • Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Depreciation, rent and utilities
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Newspaper Publishing
  • Basis of Competition
  • Internal competition
  • External competition
  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Newspaper Publishing Industry
  • Industry Globalization
    Major Companies
    News Corp UK & Ireland Ltd
    Trinity Mirror plc
    Associated Newspapers Limited
    Telegraph Media Group Ltd
  • Table: News Corp UK & Ireland Ltd - financial performance
  • Table: Trinity Mirror plc - financial performance
  • Table: Associated Newspapers Limited - financial performance
  • Table: Telegraph Media Group Ltd - financial performance
  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Newspaper Publishing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success
  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth
  • Regulation & Policy
    Industry Assistance
    Key Statistics
  • Table: Industry Data for the Newspaper Publishing Industry
  • Includes:
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)
  • Table: Annual Percentage Change for Key Industry Data
  • Table: Key Ratios for Industry Key Data
  • Jargon & Glossary
  • A website that is effectively a diary or journal operated by an individual or group. The content is up to the writer, but news blogs are becoming more common.
  • Broadsheet
  • Newspapers that traditionally print on the largest paper size. These papers tend to be associated with more serious journalism.
  • Circulation
  • The average number of copies distributed a day. Not to be confused with readership which is usually higher than circulation, given the assumption that more than one person will read a newspaper.
  • Ip
  • An Internet Protocol address is the label that a device has that can be identified and tracked. This is used in paywall systems to identify subscribers from non-subscribers and track content access.
  • Newsprint
  • Cheap paper used to print newspapers.
  • Paywall
  • A system that restricts website content to subscription-paying users.
  • Tabloid
  • Printed on smaller paper sizes, tabloids tend to be more populist and have a greater focus on celebrity gossip and sports than broadsheet papers.

  • Why Buy this Report?
    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Newspaper Publishing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Newspaper Publishing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Newspaper Publishing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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