Industry Analysis & Industry Trends
The Full-Service Restaurants industry has been recovering strongly over the past five years. Industry performance has been largely influenced by trends in consumer preferences. As disposable income and consumer confidence has recovered, consumers have returned to full-service dining, which has greatly expanded as consumer tastes have become more adventurous. Since the industry returned to its size prior to the 2008 economic crisis, growth has slowed slightly, with revenue increasingly under pressure from the growth of takeaway apps that have drawn customers away from full-service restaurants.
Despite strong growth in the industry, some of the UK's biggest restaurant chains have struggled to expand... purchase to read more
Industry Report - Industry Products Chapter
Meals for consumption on the premises
Most of the industry's revenue comes from selling food for consumption on restaurant premises. This segment is expected to account for 66.2% of revenue in 2016-17. A restaurant is largely defined by the price and theme of its menu. The success or failure of a restaurant rests on its menu offering and the quality of the food served more than any other factor. Revenue from drinks sales is also related to food purchases, because consumers rarely buy drinks in a restaurant where they do not intend to eat. Since the economic recovery, customers are less sensitive to price and willing to be more adventurous with meals, but menu development is still a delicate science for restaurant operators. At .. purchase to read more