Furnishing growth: Strong growth is expected to persist, despite prevailing uncertainty

Firms in the Online Home Furnishing Retailing industry sell a variety of products including upholstery, textiles and decorative accessories via the internet. Merchandise is purchased from domestic and international manufacturers and wholesalers and then sold to the public online. The industry has grown strongly over the past decade as consumers are increasingly leveraging the convenience of online shopping and purchasing a wide variety of products.Over the five years through 2018-19, industry revenue is anticipated to increase at a compound annual rate of 10.5%. Growth has been facilitated by the rapidly growing usage of internet services and internet-enabled devices, as well as innovative advertising and payment methods, all of which have expanded the industry’s consumer base...read more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24
Market Share of Companies

Industry Threats & Opportunities

  • The level of competition is anticipated to increase and begin to slow industry growth
  • Many firms have invested in technology, with virtual showrooms assisting consumers’ purchases
  • Consumers are anticipated to continue scaling back discretionary purchases
  • Industry Report - Industry SWOT Analysis Chapter

    The Online Home Furnishing Retailing industry has recorded exceptional growth over the past five years, with consumers becoming increasingly comfortable with online shopping. Over the 10 years through 2023-24, IBISWorld expects industry value added, which measures the industry’s contribution to the overall economy, to grow at a compound annual rate of 9%, outperforming GDP, which is expected to grow at a compound annual rate of 1.7% over the same period.The rapid increase in the number of establishments is a trait of an industry in the growth stage of its life cycle. As consumers have become more comfortable with online shopping, an increasing number of operators have entered the industry. Man...purchase to read more.

    Additional Insights for the Online Home Furnishing Retailing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Online Home Furnishing Retailing Industry are

  • Economies of scale
  • Ability to quickly adopt new technology
  • Having a cost effective distribution system
  • IBISWorld analysts also discuss how external factors such as Real household disposable income and Consumer confidence index in the Online Home Furnishing Retailing industry impact industry performance..

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    What's in this report

    What is the Online Home Furnishing Retailing Industry?

    Businesses in this industry retail a range of home furnishing goods, such as curtains, draperies, blinds, shades and decorative accessories, via the internet. Merchandise is purchased from domestic and international manufacturers and wholesalers and then sold to the public online. The industry includes online-only retailers and excludes bricks-and-mortar stores that have an online presence.

    Industry Products
  • Kitchenware and cookware
  • Window coverings
  • Textile products
  • Decorative and seasonal accessories
  • Furniture
  • Industry Activities
  • Retail sale of curtains, draperies and vertical and horizontal blinds
  • Retail sale of decorative accessories
  • Retail sale of textile products including towels, sheets, blankets and rugs
  • Retail sale of cookware and dinnerware
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Real household disposable income
  • Consumer confidence index
  • IT and telecommunications adoption
  • Average weekly hours of work
  • Demand from furniture, lighting and homeware retailers

  • Current Performance
  • Internet usage and literacy
  • Technology and marketing
  • Property transactions
  • Current concerns
  • Market structure and profit
  • Chart: Revenue Growth

  • Industry Outlook
  • Concerns
  • Revenue growth
  • Residential property transactions
  • Revenue constraints
  • Market structure and profit
  • Table: Online Home Furnishing Retailing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Online Home Furnishing Retailing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers

  • Key Selling Industries
  • Ceramic Sanitary Fixtures Manufacturing
  • Flat Glass Shaping & Processing
  • Furniture, Carpet & Lighting Wholesaling
  • Household Textile & Soft Furnishing Manufacturing

  • Products & Services
  • Decorative and seasonal accessories
  • Furniture
  • Textile products
  • Kitchenware and cookware
  • Window coverings
  • Other
  • Chart: Online Home Furnishing Retailing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Consumers aged between 35 and 44
  • Consumers aged between 45 and 64
  • Consumers aged between 25 and 34
  • Consumers aged between 18 and 24
  • Consumers aged under 18
  • Consumers aged 65 and over
  • Chart: Major Market Segmentation for the Online Home Furnishing Retailing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesAdvertising and marketingTransportation and distribution costsDepreciation Rent and utilitiesOther costs
  • Chart: Cost Structure Benchmarking – Sector vs Online Home Furnishing Retailing

  • Basis of Competition
    Internal competitionExternal competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Online Home Furnishing Retailing Industry

  • Industry Globalization
    JD Williams & Company Ltd,
  • Table: JD Williams & Company Ltd - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Online Home Furnishing Retailing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Online Home Furnishing Retailing Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Bricks-And-Mortar Retailer
  • A retailer established in a physical location that customers can enter, as opposed to an online retailer.
  • M-Sites (Mobile Sites)
  • M-sites are e-commerce websites that are tailored to mobile or smartphone use in terms of interface and other factors.
  • Wealth Effect
  • The wealth effect states that consumers tend to spend more when their wealth rises.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Online Home Furnishing Retailing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Online Home Furnishing Retailing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Online Home Furnishing Retailing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Online Home Furnishing Retailing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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