Never the bride: Increasing external competition presents new challenges for the industry

The Bridal Stores industry specialises in selling wedding dresses and clothes for members of the bridal party as well as jewellery and accessories, representing just a small part of the UK wedding business. Operators in the industry tend to be relatively protected from economic fluctuations because consumers are willing to spend more on wedding dresses due to the special nature of the occasion. However, over the five years through 2018-19 the industry has faced challenges from weak growth in the marriage rate, coupled by a rise in popularity of high-street bridalwear.The level of external competition from department stores, online retailers, and high-street stores has increased over the past five years and presents new challenges for the industry to more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24

Industry Threats & Opportunities

  • Some operators have expanded their product ranges in order to adapt to consumer demand
  • Many industry operators have attempted to differentiate themselves by catering to niche markets
  • Department stores are expected to launch new ranges that will further undercut industry prices
  • Industry Report - Industry Products Chapter

    Wedding dressesWedding dresses account for the vast majority of revenue generated by the Bridal Stores industry. A multitude of designs, styles and fabrics are usually on offer so outlets can appeal to a range of consumer tastes and requirements. Almost all dresses sold in the industry fit into one of the following five styles: mermaid, A-line, empire-line, sheath and ball gown. The form of sleeve and strap are also areas where dresses vary. Consumer preferences are often dictated by wider fashion trends and the influence of celebrity culture, with vintage-inspired wedding dresses becoming more popular over the past five years...purchase to read more.

    Additional Insights for the Bridal Stores Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Bridal Stores Industry are

  • Establishment of brand names
  • Ability to alter goods and services produced in favour of market conditions
  • Access to highly skilled workforce
  • IBISWorld analysts also discuss how external factors such as Real private consumption expenditure and Marriage rate in the Bridal Stores industry impact industry performance..

    shopping_cartPURCHASE OPTIONS

    What's in this report

    What is the Bridal Stores Industry?

    Stores in this industry specialise in selling wedding dresses and clothes for members of the bridal party, including jewellery and accessories. Some stores also provide fitting and alteration services. The industry excludes the bridal sections of department stores and online retailers that sell similar items.

    Industry Products
  • Wedding dresses
  • Accessories
  • Bridesmaid dresses
  • Other bridal party attire
  • Industry Activities
  • Retailing wedding dresses
  • Retailing bridesmaid dresses
  • Retailing bridal jewellery and accessories
  • Retailing other bridalwear
  • Fitting and altering wedding dresses
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Real private consumption expenditure
  • Marriage rate
  • Demand from department stores
  • Expenditure by household income- highest quintile
  • Total online expenditure

  • Current Performance
  • Money over marriage
  • Insight to the industry
  • Falling profit
  • High-street heads down the aisle
  • Chart: Revenue Growth

  • Industry Outlook
  • External competition
  • More marriages
  • Adjusting to demand
  • Table: Bridal Stores Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Bridal Stores Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers

  • Key Selling Industries
  • Clothing & Footwear Wholesaling
  • Clothing Manufacturing
  • Footwear Manufacturing
  • Watch & Jewellery Wholesaling

  • Products & Services
  • Wedding dresses
  • Accessories
  • Bridesmaid dresses
  • Other bridal party attire
  • Other
  • Chart: Bridal Stores Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Women aged between 25 and 34
  • Women aged between 35 and 44
  • Women aged between 16 and 24
  • Women aged 45 and over
  • Chart: Major Market Segmentation for the Bridal Stores Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Bridal Stores

  • Basis of Competition
    Internal competitionExternal competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Bridal Stores Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Bridal Stores Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Bridal Stores Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
  • A specialist studio or workshop used by designer.
  • Couture
  • The design and manufacture of fashionable clothes to a client's specific requirements and measurements.
  • Mermaid Dress
  • A mermaid dress, often referred to as a trumpet dress, tightly fits the body until it flairs out around the knee.
  • Sheath Dress
  • A sheath dress, also known as a column dress, runs vertically from the shoulders down to the floor.
  • Trunk Show
  • These usually allow customers to try on the full collection of designs and ask questions of the designers or their representatives.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Bridal Stores market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Bridal Stores:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Bridal Stores market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Bridal Stores, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

    Contact Us

    Would you like to speak to an IBISWorld representative?