Leaving a mark: The industry has been hit by the shift away from print media and advertising

The industry's performance has been constrained over the past five years, with digital alternatives to printed materials such as e-books growing rapidly at the start of the five-year period through 2018-19. The rapid growth in e-books, which are a competitive threat to the industry, is expected to have slowed in the latter part of the five-year period as consumer interest in printed books was renewed. Despite this, overall demand for printed materials from retailers, manufacturers, publishers and service providers has fallen over the past five years as consumers and businesses gradually moved towards trading online. As a result, revenue is expected to decline at a compound annual rate of 0.5% over the five years through 2018-19...read more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24

Industry Threats & Opportunities

  • The industry is recovering after demand was hit by e-book competition and low confidence
  • The introduction of new bank notes has supported the activities of security printers over the period
  • Sales of advertisements in print are expected to fall, and online payments are likely to limit note printing
  • Industry Report - Industry Investment Chapter

    The Printing industry has a moderate level of capital intensity, which is determined by comparing the human and capital costs of production, using wages and depreciation as proxies. On average, an estimated £6.91 is spent on labour for every £1.00 spent on capital. Operators are increasingly investing in equipment and machinery that improves efficiency because it can allow firms to maintain a particular level of output while reducing wage costs. However, this equipment is typically still less expensive than equipment used in other manufacturing industries.Wage costs are expected to absorb 24.2% of revenue in 2018-19, which is high compared with other manufacturing industries. Many operations in commercial printing require a high level of labour input. Som...purchase to read more.

    Additional Insights for the Printing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Printing Industry are

  • Having marketing expertise
  • Access to the latest available and most efficient technology and techniques
  • Prompt delivery to market
  • IBISWorld analysts also discuss how external factors such as Retail sales index and Percentage of households with internet access in the Printing industry impact industry performance..

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    What's in this report

    What is the Printing Industry?

    Companies in this industry print books, magazines, annual reports, brochures, labels and tags, posters, diaries, calendars, maps, stamps, security papers, cheques, banknotes and other products. This industry excludes the printing of newspapers and periodicals that appear four or more times a week.

    Industry Products
  • Trade advertising material and catalogues
  • Newspapers, magazines, journals and periodicals
  • Books, brochures and leaflets
  • Security printing
  • Printing on non-paper materials
  • Paper packaging, inserts, and tickets
  • Industry Activities
  • Printing trade advertising material and catalogues
  • Printing books, brochures and leaflets
  • Printing newspapers, magazines, journals and periodicals
  • Printing on non-paper materials
  • Security printing
  • Printing maps and atlases
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Retail sales index
  • Percentage of households with internet access
  • Demand from book publishing
  • Producer price index for paper and paperboard
  • Demand from book retailers

  • Current Performance
  • Books bounce back
  • Security printing
  • Evolution of advertising
  • Manufacturing demand
  • Online threats
  • Chart: Revenue Growth

  • Industry Outlook
  • Downstream manufacturers
  • Financial demand folds
  • Turning a new page
  • A marketing win
  • Convenience wins
  • Table: Printing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Printing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Book Retailers
  • Book Publishing
  • Newspaper Publishing
  • Magazine Publishers

  • Key Selling Industries
  • Dye & Pigment Manufacturing
  • Paper & Paperboard Manufacturing

  • Products & Services
  • Books, brochures and leaflets
  • Trade advertising material and catalogues
  • Other
  • Printing on non-paper materials
  • Newspapers, magazines, journals and periodicals
  • Security printing
  • Paper packaging, inserts, and tickets
  • Chart: Printing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Publishers
  • Retailers
  • Other
  • Manufacturers
  • Financial, insurance and legal operators
  • Chart: Major Market Segmentation for the Printing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesDepreciationOther costs
  • Chart: Cost Structure Benchmarking – Sector vs Printing

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Printing Industry

  • Industry Globalization
    St Ives plc, DS Smith plc,
  • Table: St Ives plc - financial performance
  • Table: DS Smith plc - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Printing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Printing Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Exports (2010-2024)
  • Imports (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Digital Printing
  • Printing methods that use digital files, such as PDFs, instead of printing plates.
  • Gravure
  • Short for Rotogravure, a type of intaglio printing process using a rotating printing press, which involves engraving the image onto a cylindrical image carrier.
  • One-Piece Mailer
  • A single sheet of paper that can be folded and posted without an envelope.
  • Short-Run Printing
  • Printing orders that require a relatively small number of copies, typically fewer than 2,000.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Printing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Printing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Printing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Printing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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