A dangerous game: Weak disposable income is expected to cause industry revenue to decline

The industry has rebounded over the past five years, following consistent revenue contractions prior to the start of the period. Growth has been driven by export revenue, which has been supported by the reputational and quality advantages of UK manufacturers. Domestic demand conditions improved thanks to rebounding economic conditions and the expansion in the population aged 10 and under. Gambling and betting firms also reaped the benefits of favourable conditions, which positively influenced demand for professional games. Nevertheless, rising import competition has limited growth from higher domestic demand. Foreign-made toys and games have provided strong competition for UK-manufactured goods. Overall, industry revenue is expected to increase at a compound annual rate of 1.1%...read more.

Industry Statistics & Market Size
Revenue
£601m
Annual Growth 14-19
1.1%
Forecast Growth 19-24
Profit
Employment
5,444
Businesses
582
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Threats & Opportunities

  • Though domestic demand has increased, higher import competition has limited revenue
  • Demand for personal games has been adversely affected by changing consumer preferences
  • Domestic demand is likely to be limited as consumers remain cautious following the EU referendum
  • Industry Report - Industry Products Chapter

    Professional and arcade gamesExpected to account for 44.1% of industry revenue in 2018-19, the professional and arcade game segment includes coin-operated games, snooker tables, special tables for casino games, gaming machines and games for funfairs. Demand for professional games has increased during the past five years, as gambling and betting firms enjoyed favourable trading conditions. However, the growing popularity of game consoles has adversely influenced demand for arcade games, and the number of game arcades has declined as a consequence. Strong import competition has also adversely influenced this segment's performance. As a result, this segment's share of revenue has declined marginally during the past five years. In ...purchase to read more.

    Additional Insights for the Game & Toy Manufacturing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Game & Toy Manufacturing Industry are

  • Ability to control stock on hand
  • Establishment of export markets
  • Effective quality control
  • IBISWorld analysts also discuss how external factors such as Demand from toy retailing and Population aged 10 years and under in the Game & Toy Manufacturing industry impact industry performance..

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    What's in this report

    What is the Game & Toy Manufacturing Industry?

    Operators in this industry manufacture games and toys for professional, arcade or personal use. The manufacture of automatic bowling alley equipment, video game consoles and bicycles is excluded from the industry.

    Industry Products
  • Traditional toys and games
  • Electronic toys and games
  • Professional and arcade games
  • Industry Activities
  • Manufacturing dolls, garments and accessories
  • Manufacturing action figures, toy animals and toy musical instruments
  • Manufacturing board games, puzzles and playing cards
  • Manufacturing scale models, including electronic trains and construction sets
  • Manufacturing wheeled toys like plastic bicycles and tricycles
  • Manufacturing coin-operated games, billiard tables and special tables for casino games
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from toy retailing
  • Population aged 10 years and under
  • Real effective exchange rate
  • Real household disposable income
  • Demand from gambling and betting activities

  • Current Performance
  • Industry changes
  • Domestic demand
  • Changing preferences
  • Toying with trade
  • Margins improve
  • Chart: Revenue Growth

  • Industry Outlook
  • Domestic conditions
  • Playing with legislation
  • Intense import competition
  • Manufacturing margin growth
  • Table: Game & Toy Manufacturing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Game & Toy Manufacturing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Department Stores
  • Toy Retailing
  • Consumers

  • Key Selling Industries
  • Freight Road Transport
  • Metal & Metal Ore Wholesaling
  • Warehousing & Storage

  • Products & Services
  • Professional and arcade games
  • Traditional toys and games
  • Electronic toys and games
  • Chart: Game & Toy Manufacturing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Exports
  • Wholesalers
  • Retailers
  • Other
  • Chart: Major Market Segmentation for the Game & Toy Manufacturing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesDepreciationOther expenses
  • Chart: Cost Structure Benchmarking – Sector vs Game & Toy Manufacturing

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Game & Toy Manufacturing Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Game & Toy Manufacturing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Game & Toy Manufacturing Industry
    Includes:
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Exports (2010-2024)
  • Imports (2010-2024)
  • Wages (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Interactive Toys
  • Electronic toys that interact with users via push buttons or remote controls.
  • Multiples
  • A term given to describe a chain store concept.
  • Plush Goods
  • Toys that are sewn from a textile and stuffed with a soft material.
  • What Our Customers Say

    Why buy this report?

    The Game & Toy Manufacturing market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Game & Toy Manufacturing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Game & Toy Manufacturing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Game & Toy Manufacturing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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