Industry Analysis & Industry Trends
Tea is a distinctly British beverage, and more than 60 billion cups of tea are consumed per year in the United Kingdom alone. Britons are the world's second-largest tea drinkers per capita, with over 1,200 varieties of tea sold around the country. In the face of the economic malaise and declining consumer spending, the Tea Processing industry has remained resilient, largely due to its staple and inexpensive nature. The majority of tea consumed in the United Kingdom is of the black tea variety, made primarily from a blend of East African and South Asian tea leaves. Given that very little tea is actually grown in the United Kingdom, the industry is subject to the volatilities of global sourcing, such as weather, crop disease, domestic political situations and other external factors... purchase to read more
Industry Report - Industry Key Buyers Chapter
The Tea Processing industry is estimated to have a high level of market share concentration, with the top four players accounting for 78.2% of the market. Tea is the most consumed beverage in the United Kingdom, and the players compete fiercely for market share through aggressive promotions, new product introductions and various cross-promotional activities. Given that all of the major players are multinational giants across various facets of the grocery industry, they have the resources and capital muscle to influence the buying patterns of consumers. Private label sales of tea account for about 15% of the market, with many players such as Tetley and PG Tips also producing supermarket brands... purchase to read more