Industry Analysis & Industry Trends
The Spirit Production industry has performed well during the past five years. Challenging economic conditions and the long-term decline in spirit consumption have constrained domestic consumption of spirits for most of the period. However, this has been more than offset by a boom in demand for exports, particularly of Scotch whisky. Demand for whisky has soared in emerging markets across Asia, Latin America and Africa due to aspirational spending by young affluent consumers. Robust export demand and product innovation are estimated to underpin growth of 6.4% in 2014-15. During the five years through 2014-15, revenue is estimated to grow at a compound annual rate of 4.9% to £5.6 billion.
Industry profitability is estimated to grow moderately over the period... purchase to read more
Industry Report - Industry Key Buyers Chapter
The industry displays a moderate level of market share concentration. The top four players in the industry account for an estimated 69.8% of industry revenue between them. Diageo, the largest player in the industry, has a market share of 35%. Concentration has increased in recent years because major international beverage groups like Diageo and Pernod Ricard have invested significant amounts in the booming Scotch whisky industry... purchase to read more