Industry Analysis & Industry Trends
Perfume and cosmetics have a long history. By the 18th century, the use of cosmetics and toiletries was common among most social classes and by the end of the 19th century, the industry was associated with iconic names such as Rimmel, Boots, Elizabeth Arden, Chanel and Max Factor: brand names that still exist today. In 2010, the total cosmetics and toiletries (C&T) market in Great Britain was worth over £8.0 billion at the retail level.
At the UK manufacturing level, the industry is considerably smaller, reflecting in part the global nature of the industry and the dominance of established global players that conduct their operations on a worldwide scale... purchase to read more
Industry Report - Starting a New Business Chapter
In general terms, barriers to entry for the industry are medium. There are many established manufacturers in the industry that operate on a global scale and are able to benefit from economies of scale and hence lower production costs. They are also able to offer significant promotional resources, which when combined with successful brand names, ensures an advantage in competing for the shelf space necessary to market products in the downstream market. The size and nature of the global operations of the likes of Proctor & Gamble is a good case in point: the group's 23 largest brands each generate revenue in excess of US$1 billion and if combined would make a Fortune 100 company... purchase to read more