Industry Analysis & Industry Trends
The music has stopped for many nightclubs during the past five years. Legislation that has extended licensing hours for other drinking establishments and banned smoking indoors in public buildings have removed the industry's main competitive advantage. Late-night revellers once had to go to nightclubs, but they can now stay at a pub or bar and enjoy a wider selection of drinks, cheaper prices and a more relaxed atmosphere.
Nightclubs have also come under pressure from the economic downturn, which has made clubbing unaffordable for many. On top of this, soaring youth unemployment and rising university tuition fees have hit the industry's core demographic hard... purchase to read more
Industry Report - Industry Products Chapter
Nightclubs provide musical entertainment, alcohol and space for dancing. More specific services can include the type of beverages on offer, the theme of a club, the music being played or even special seating arrangements offered to patrons. The main points of difference tend to emerge from a club's theme, which is heavily defined by the type of music it plays. As clubs are seeking to draw in a wider audience and audiences are becoming more particular in their musical tastes, many clubs are catering to different musical interests on different days of the week.
The main source of club revenue comes from alcoholic beverage sales, which are estimated to account for 55.1% of industry revenue in 2014-15... purchase to read more