Industry Analysis & Industry Trends
Although consumer demand has been fuelled by solid growth in the number of mobile connections and continuing advances in product design and technology, these changes have not translated well into the retail market. Instead of record sales, industry operators have faced a difficult trading environment. Industry revenue was struck by the collapse of Phones 4u in September 2014, meaning industry revenue declined by 20.1% in 2014-15. Revenue is expected to decline at a compound annual rate of 6.5% over the five years through 2015-16 to reach £2.4 billion thanks to mounting external competition leading to shrinking profit margins and declines in the average price of phones. Total industry revenue is forecast to decline by 2.2% in the current year... purchase to read more
Industry Report - Industry Locations Chapter
Over the past five years, trends in population and income levels have played pivotal roles in the location of mobile telephone stores. The rising popularity of mobile telephones and growth in the population has resulted in increased consumer demand for the industry and this has supported the launch of new stores in under-serviced areas. Income levels have also affected store locations, particularly those stores stocking smartphones, which fall into a higher price bracket than base model phones.
London, the South East and the North West
London, the South East and the North West account for 42.2% of all industry establishments... purchase to read more