Industry Analysis & Industry Trends
The UK Magazine Publishers industry produces and distributes magazines and periodicals aimed at individuals, tradesmen and professionals in print or electronic format. The industry is split between consumer-targeted magazines, which make up about two-thirds of the industry, and professional periodicals, which make up the remaining third.
The industry's two main sources of revenue, advertising and circulation, both tumbled during the economic downturn and struggled during the slow recovery. When the economy weakened in 2008-09 and 2009-10, advertising was one of the industries hit the hardest because advertising is not cost-efficient when demand is low... purchase to read more
Industry Report - Industry Analysis Chapter
The Magazine Publishers industry has faced tough times over the past five years because the structural shift to digital publication has coincided with recessionary conditions in the United Kingdom. The industry is influenced by trends in advertising spending, disposable income, printing costs and competition from alternative media. Over the five years through 2014-15, diminished demand for advertising, weaker subscription levels and a reduction in single-copy sales have all contributed to bringing industry revenue down... purchase to read more