Computer Game Publishing in the UK: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Computer Game Publishing Market Research Report | SIC J58.210 | Jun 2015

Mobile mode: Opportunities for publishers to capitalise on cross-selling between platforms will offer a boost

IBISWorld’s Computer Game Publishing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Activision Blizzard UK Limited Activision Blizzard UK Limited market share
Electronic Arts Ltd Electronic Arts Ltd market share
Microsoft Ltd Microsoft Ltd market share
Nintendo of Europe GMBH Nintendo of Europe GMBH market share
Ubisoft Entertainment S.A. Ubisoft Entertainment S.A. market share
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

Games published for the major games consoles are still the biggest source of revenue in the Computer Game Publishing industry, but social games played online and on mobile phones are playing an increasingly large part. Video games have now become a common form of entertainment for a large proportion of the population, although many of these are casual rather than regular gamers. Games are now played by many people that do necessarily not fit into any obvious market for games. Women and girls are now playing games more than ever, and mobile phone gaming has opened the door to a large, previously untapped market. User-friendly devices, such as the iPad and Google Nexus, are now encouraging older generations to take up gaming too... purchase to read more

Industry Report - Industry Analysis Chapter

Attitudes towards video games have changed significantly in recent decades. They are now one of the major forms of entertainment for children and adults alike, particularly those under 50. As new types of games targeting these demographics have taken off, game publishers have found great potential in these formerly untapped markets. Casual and family-oriented games are now published alongside more traditional titles and are rapidly gaining market share. This trend supported revenue growth before the recession. However, the industry has been struggling with falling demand for video games since 2010-11 and downward pressure on prices as the channels in which video games are sold have shifted... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Computer Game Publishing Industry?

Companies in this industry publish video games for all platforms, including PC, Nintendo Wii U, Nintendo 3DS, Microsoft Xbox One, Sony PlayStation 4, Sony PlayStation Vita, mobile devices and online platforms. The industry does not include publishing of non-gaming computer software such as operating systems (see IBISWorld report J58.290) or computer game development.

Industry Products
Software for Sony consolesSoftware for Nintendo consolesSoftware for Microsoft consolesSoftware for PCsSoftware for other platforms
Industry Activities
Distributing gamesAdapting games to the domestic market Testing games Marketing gamesDeveloping artwork and packaging for games

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