Industry Analysis & Industry Trends
Bread is one of the oldest prepared foods in history and has been a staple of the human diet since 7,000 BC. After a long period of declining consumption, the Bread and Bakery Goods Production industry is now one of the most dynamic industries in the food manufacturing sector. Despite minor impediments caused by low-carbohydrate fad diets such as the Atkins Diet, bread remains firmly entrenched in about 97% of UK households as a staple grocery.
Changes in consumer lifestyles and increased awareness of health and nutrition has, however, warranted changes in the industry's production landscape. The emphasis on healthy eating has caused a move away from traditional sliced white bread to wholegrain and seeded varieties that have lower sodium and higher fibre... purchase to read moree
Industry Report - Starting a New Business Chapter
The barriers to entry in the Bread and Bakery Goods Production industry are of a medium level, although the level of initial capital investment required may be prohibitive for smaller entrants. The biggest threat facing potential new entrants is the extremely well-entrenched position of the industry's major players. These companies enjoy high brand and customer loyalty and have considerable resources to invest in advertising and promotions to protect and grow their market share. Furthermore, existing major players enjoy favourable contracts with key suppliers such as grocery stores and supermarkets that may be difficult for new entrants to secure.
For wholesale bakeries, establishing links with large retail outlets is very important to generate initial sales... purchase to read more