Industry Analysis & Industry Trends
The performance of the Animal Feed Production industry is determined by several factors such as weather patterns, outbreak of disease, herd stocks and oil prices. Despite these uncertainties, the industry has managed to remain resilient over the past five years while also being faced with highly volatile commodity prices and waning profit margins. As the industry battled with dramatic fluctuations in demand and supply conditions, revenue declined only slightly thanks to growth in global meat consumption, and consequently in herd stocks. In the five years through 2011-12, industry revenue is expected to decline 2.6% per annum to total £4.26 billion. However, for the current year industry revenue is forecast to increase 2.4%... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The industry is in the mature stage of its life cycle, typified by a saturated market with little room for product innovation. In the five years through 2011-12, industry value added declined by 11%, while real GDP grew over the same period. This suggests that as the UK economy is growing, albeit modestly, the contribution of the industry is successively declining; an obvious sign that it is in the mature phase of its lifecycle.
The demand for animal feed has also slowed considerably as the number of intensively farmed animals has stabilised over the past five years. Other indications of the industry life cycle stage relate to the structure of the industry, in terms of new entry and acquisition activity... purchase to read more